Bootstrapped Company Ad Examples: 1,687 Distinct Ad Creatives From 13 Companies

Forty creatives, one per template, spread across the advertisers at this funding stage rather than taken from whichever company runs the most ads. The full set of 1,687 is searchable in the app.

Not published yet. AdPeekly only states a median campaign length once a stage has at least 300 creatives with a reported start date to compute it from, the same floor the campaign duration research page uses. Bootstrapped companies have 283 dated creatives in the dataset today, from 9 advertisers, below that floor. Rather than publish a median built on too thin a sample, this page states the raw count and nothing more. The dataset-wide median across every funding stage is 19 days, measured on 40,816 dated creatives.

AdPeekly observes 8 ad formats among Bootstrapped companies, and they are nowhere near equally used: Single Image Ad alone accounts for 57.4% of all 1,687 creatives.

The Unclassified row is creatives where the scrape did not capture a format label. It is shown rather than dropped so the shares sum to the whole.

Of the 322 Bootstrapped creatives from 8 companies that AdPeekly re-checked in the 7 days to September 28, 2026, 90.1% were still delivering.

Only recently re-checked advertisers are counted. Including companies that have not been revisited would measure how recently AdPeekly scraped them rather than whether their ads are running, and the two look almost identical if you do not separate them.

Advertiser counts sit beside creative counts on purpose: an industry with thousands of creatives and one advertiser is that company's budget, not a pattern.

The most active Bootstrapped advertisers by distinct creatives. AdPeekly tracks a curated list of B2B companies rather than every advertiser on LinkedIn, so read this as the shape of the tracked set, not a ranking of every Bootstrapped company.

• Wistia 316
• Zapier 261
• Refine Labs 221
• JetBrains 194
• Tremendous 191
• WebFX 137
• Exit Five 127
• Oneleet 99
• Instrumentl 60
• BackerKit 32
• Ironpaper 20
• Povio 15

Bootstrapped is the smallest funding-stage page published here, 1,687 creatives from 13 companies, and the only one of the eight thin enough on duration data that this page states no median: just 283 of its creatives carry a reported start date, under the 300-creative floor AdPeekly requires before publishing one (see the FAQ below). It compensates with the highest delivery rate of the eight, 90.1% of recently re-scraped creatives still live, and the most creative variants shipped per template, a median of 3.05. Wistia alone accounts for 316 of its 1,687 creatives, 18.7%, the most concentrated single-advertiser share of any funding stage published here.

Daniele Viero, founder of AdPeekly