Cybersecurity Ad Examples: 10,175 Distinct B2B Ads From 57 Companies

Forty creatives, one per template, spread across the advertisers in this vertical rather than taken from whichever company runs the most ads. The full set of 10,175 is searchable in the app.

The median cybersecurity campaign in the AdPeekly dataset runs 21 days, against a dataset-wide median of 19 days. That is 2 days longer than the average B2B advertiser.

This figure covers the 3,940 creatives from 55 companies where LinkedIn reported a campaign start date, out of 10,175 total. Ads without a reported start date are excluded on purpose: for those, the only available measurement is how long AdPeekly has been watching them, which would describe our scraping schedule rather than anyone's campaign.

AdPeekly observes 8 ad formats across this vertical, and they are nowhere near equally used: Single Image Ad alone accounts for 59.7% of all 10,175 creatives.

The Unclassified row is creatives where the scrape did not capture a format label. It is shown rather than dropped so the shares sum to the whole.

Of the 2,276 cybersecurity creatives from 36 companies that AdPeekly re-checked in the 7 days to September 22, 2026, 69.1% were still delivering.

Only recently re-checked advertisers are counted. Including companies that have not been revisited would measure how recently AdPeekly scraped them rather than whether their ads are running, and the two look almost identical if you do not separate them.

Where the 57 advertisers in this vertical actually sit. Categories backed by fewer than three advertisers are left out, because one company's ad output is not a view of a market.

Advertiser counts sit beside creative counts on purpose: a stage with thousands of creatives and one advertiser is that company's budget, not a pattern.

The most active cybersecurity advertisers by distinct creatives. AdPeekly tracks a curated list of B2B companies rather than every advertiser on LinkedIn, so read this as the shape of the tracked set, not a ranking of the whole industry.

• Auth0 586
• Wiz 455
• Abnormal AI 369
• Akamai 322
• Okta 302
• Eye Security 298
• Arctic Wolf 295
• Sysdig 274
• Darktrace 272
• Riot 254
• Chainguard 253
• Huntress 245

Cybersecurity leans on formats the rest of the corpus barely uses. Message ads are 11.1% of its creatives against a 6.3% corpus average, and Document ads 10.6% against 6.5%, both close to double, while video sits at 15.4% against 18.1%. Read together with the 21-day median, the longest of the four verticals published here, the picture is of a category that buys attention with gated research and direct outreach and then leaves the campaign running, rather than with short video bursts.

Daniele Viero, founder of AdPeekly